A new Music Industry model has pulled into the station that will pass control of everything back to the Artists…

Nick Ayton
10 min readAug 3, 2021
BBC Online

Yes, you heard it here…the industry is being faced with a another Walkman, another iTunes moment, that will fundamentally redefine how the music industry works — from top to bottom, from artist to fan...

Imagine a place where music artists can interact with their fans in ‘real time’, knowing what content they have purchased, which concerts they are about to attend, and when they have safely checked into a venue. A place where artists can have a direct (financial) relationship with each fan? Where fans for the first time are no longer kept away from the artist by the soulless platforms, whos only focus is making money from the mass market audience…

Imagine a music industry where fans can receive hand picked unique content from their heroes — how special would it make them feel? Imagine a Smart Venue where all income from tickets and concessions is immediately available, and where all fan movements and activities are known, where their Identity and privacy remains under the discretion of the fan?

A place where all content distribution is under the artists (sports stars)…

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Nick Ayton
Nick Ayton

Written by Nick Ayton

Nick Ayton is a Polymath, Technologist, Filmmaker, Writer, Speaker

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